FORME Life
My team and I were brought on to help solve how to innovate both where and how personal fitness is done, designing an all-in-one wellness portal that delivers world-class physical and mental wellness classes in a form-factor that fits seamlessly into any home.
An extraordinary level of detail went into developing all elements of FORME, from the brand expression to the physical device and the broad range of accessories, to the on-screen UI and app experience. The large high-resolution touchscreen display provides an immersive training experience, which when coupled with accessories enables an extraordinary range of exercise and wellness classes including weight training, barre, kickboxing, yoga, meditation and more.
Improving health and wellness through design
Our mission in designing FORME Life– from brand to product to user experience was to blur the lines between the home and gym, and deliver a highly engaging experience with the motivation, variety, and instruction you get from a great personal trainer at a gym, for those that don’t have the time it takes to maintain a consistent gym schedule.
A next-generation brand that expresses strength and flexibility
We developed the FORME name, brand direction, logo and monogram. The name FORME is taken from “forme,” in French, it emphasizes the body’s natural shape and celebrates doing things right for one’s own body and mind. A beautiful letterform was chosen to reflect strength and flexibility.
Minimal form with maximum capabilities
The simple outline surrounds a mirrored display, while ergonomic extruded arms are easily adjustable via a button placed mid-way through it to facilitate exercise change. The large high-resolution touchscreen display provides an immersive training experience.
Personalized instruction, intuitive interface and AI driven smart workouts
Aided by machine learning and AI, FORME Life can recommend the perfect trainer for you, class-level, and set the weight resistance automatically for each exercise. It will even automatically adjust as your fitness levels change over time.
The station also leverages advanced 3D motion tracking technology to provide expert guidance on form and technique, creating an additional layer of safety and personalization.
Meet the trainers, plan your week, and get motivated by your progress.
And a companion app that drives positive outcomes
